SEO Expert Witness & 20 Year Industry Veteran
A consultant for the U.S. Government, Microsoft Corporation, Fair Isaac Corporation and others, company founder Jessie Stricchiola has been qualified as an internet discoverability and SEO subject matter expert in numerous litigation matters. Co-author of the SEO reference manual The Art of SEO (O’Reilly, 2009, 2012, 2015) she began doing SEO in 1997 and is credited with having been the first to identify click fraud in the PPC (pay per click) industry. She has been engaged as an SEO and internet expert witness for State and Federal litigation since 2003.
IP & Internet Litigation Consulting
Relevant expertise for litigation matters involving digital content archives and discoverability, intellectual property matters including trademarks, patents, and prior art, website traffic analysis, SEO and search engine visibility, click validity measurement, and related areas. We provide case evaluation, research, interrogatory and discovery/subpoena support, report drafting, and trial/deposition testimony.
EXPERT WITNESS: INTERNET DISCOVERABILITY
SEO / PATENT & PRIOR ART / WEBSITE ANALYTICS / TRAFFIC ANALYSIS / INTERNET MARKETING / GOOGLE PENALTIES / CLICK VALIDITY / PAID SEARCH / DOMAIN NAME MIGRATIONS / CONTRACT DISPUTES
The types of cases in which our internet and search engine optimzation expertise have been utilized are numerous and varied, ranging from class action litigation to intellectual property cases involving patent disputes. Types of support/analysis we provide involve:
- Internet Digital Discoverability
- Google Analytics Mining
- Website Traffic Analysis
- Social Media Data Mining
- SEO & Search Engine Visibility
- Internet Marketing Contract & Performance Analysis
- Complaint/Discovery/Subpoena Advisement
- Click Fraud & Click Validity Measurement