There hasn’t been much blog activity in recent months because most of the focus has been on writing The Art of SEO book with Rand, Stephan, and Eric, for O’Reilly Media. It has been quite an adventure, and actually a really brilliant professional exercise.
The process of writing The Art of SEO began back in August of 2007, after my first Foo Camp, when I signed with O’Reilly to author the book and we announced the project during my session at O’Reilly’s October 2007 Web 2.0 Expo.
As the months passed and the book organically (pun very intentional) grew into a bigger and bigger undertaking, we realized we would get the book to print sooner if we brought in additional authors to share the heavy lifting – and so we asked, and landed some of my brightest and most talented SEO colleagues in the industry – Rand Fishkin, Stephan Spencer, and Eric Enge. Rand and Stephan had already been in the process of writing a separate SEO book and Eric was fortunately able to clear space in his busy dance card for the project, and so the book had birthed its quartet.
After a little over a year working together, we have nearly completed this fun, challenging, and exciting project – so you will begin to see more posts coming back up to the blog in the weeks and months to come.